Business & Economics

Branded Entertainment

Publisher: Kogan Page Publishers

Release Date: 2007

Genre: Business & Economics

The delicate operation of bringing a brand or a product into a world of entertainment such as a film is not simple . The type and nature of the environment in which the product or the brand is to appear - or better , be used - are of ...

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Literary Criticism

Homeless Entertainment

Publisher: Peter Lang

Release Date: 2007

Genre: Literary Criticism

Home entertainment embodies the desire for self - containment , for the real world to be chopped back to presentable form , ready for consumption in the safety and enclosure of the home , to experience ' real life from the comfort of ...

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Social Science

Chinese Entertainment

Publisher: Routledge

Release Date: 2014-06-11

Genre: Social Science

Entertainment: Enjoyment. or. Struggle? Chan Kwok-bun The French author Joffre Dumazedier1 identified four characteristics of leisure: liberated, disinterested, hedonistic and personal. Together, these seem to be at variance with his ...

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Media Entertainment

Publisher: Routledge

Release Date: 2000-05-01

Genre: Psychology

In the wake of the conference, other scholars were invited to contribute chapters, this in an effort to cover all major aspects of the media—entertainment cornucopia. The anthology opens with introductions to the entertainment ...

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Performing Arts

Theatre and Entertainment

Publisher: Macmillan International Higher Education

Release Date: 2016-07-15

Genre: Performing Arts

Schechner's 'braided strands' provide a more nuanced approach to the relationship of entertainment to performance. For both, however, entertainment is the 'other' of serious theatre and performance, whether its function is pleasure or ...

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